Shunde Rainbow OLED Project Stimulates 100 Billion Production Value

From the official entry into Shunde to production, to expand production, the Rainbow OLED project is in a tight pace: in May 2009, the first phase of the project started; in July 2010, the second phase of the AMOLED production line project was signed; in November 2010, the first phase of trial production, The second phase started.

Such a time series coincides with the acceleration of Foshan's industrial transformation. Rainbow II is a heavyweight “bright spot” for Foshan's emerging industries, and it will also be a “engine” with considerable action.

Shunde speed More advanced production line started

Yesterday, after more than a year of intense construction, the first phase of the Rainbow OLED Shunde project PMOLED production line officially entered the trial production stage, the first batch of "Foshan Zhizhuang" rainbow OLED products were available.

According to reports, Shunde Rainbow will build two domestically leading, globally advanced AMOLED production lines. After the completion, the two production lines can produce more than 40 million AMOLED displays annually. Mobile phones, PDAs, and other types of handheld mobile terminals will be their target markets. With the Guangdong OLED Industry Alliance, Rainbow Group is stepping up its efforts to develop target applications such as home appliances and mobile phones.

As a central enterprise, the Rainbow Group is located in the south, and the Shunde project can be described as a big deal. Shunde Rainbow OLED project will be divided into "three steps." After the first and second phases, the third step will be the 5.5th or sixth generation AMOLED production line. Li Wei, chairman of Rainbow (Foshan) Flat Panel Display Co., Ltd. said that Rainbow Group will invest 12 billion yuan in 2012 to launch a 5.5-generation or 6-generation AMOLED production line to achieve world-class and domestic leading OLED panel technology. After calculating, "three steps", Rainbow's investment in Shunde will reach more than 20 billion yuan.

Rainbow effect, big projects drive big industry

The construction process of the Rainbow Shunde project was once called “the rainbow speed of Guangdong”. Last year, it was still flat. Now the factory has begun to take shape and is about to produce advanced products. The second phase of the project will also be launched. This is only a short time since the foundation of the Rainbow OLED project in May last year.

Behind the “Rainbow Speed” is the acceleration of the development of emerging industries in Foshan. At the attraction of the “Summon” of the Rainbow Project and the industrial environment of Foshan, 13 OLED industry-related enterprises are planning to settle in Shunde. Two of them will sign the contract in the near future. The OLED industry in Shunde has shown a booming trend and is becoming a Foshan optoelectronic industry. "South wing". This project alone will drive the output value of the upstream and downstream industry chain to more than 70 billion yuan.

Responding to this, Nanhai Optoelectronics Industry has formed a certain industrial cluster. After the top optoelectronic enterprises such as Snowlight, Chimei and Xurui Optoelectronics have settled down, the Nanhai Optoelectronic Industry Ecosphere has become more and more perfect. A Chi Mei project will have an annual output value of more than 10 billion US dollars. If it is driven by industries such as color TV, it will contribute more to the local economy. In addition, the FAW Volkswagen project, which has also received much attention, has also been spent in the South China Sea. It has changed the old pattern of “Guangzhou Vehicles and Foshan Auto Parts”, and it is also difficult to estimate the upstream and downstream belts.

Some experts believe that the Rainbow and FAW Volkswagen projects are important for Foshan to promote the development of emerging industries. In Foshan's emerging industry chessboard in recent years, Foshan's emerging industries are gaining momentum as more “Rainbow” pieces fall. .

Project aggregation, industrial transformation, "falling point" is increasing

In recent years, Foshan's efforts to promote industrial transformation are not too small, and the progress is not unpleasant. In the wave of transformation, Foshan has determined the development strategy of “3+9” industry, among which optoelectronic industry, new materials, modern service industry, bio-pharmaceutical and electric vehicle industry are the key development areas of emerging industries. In Foshan's strategic emerging industry blueprint, the “Sanguang” industry, namely optoelectronic display, light lighting and photovoltaic industry, has been placed in an important strategic position and is expected to have an output value of over 100 billion in 2012.

Looking at the land of Foshan, emerging industries are rapidly gathering in addition to the rapid development of traditional industries. A series of large projects have been settled one after another. Among these projects, there are manufacturing projects such as Rainbow OLED, FAW-Volkswagen Project, Hong Kong-China Travel Car Project, Baowei Solar Project, etc. There are also a large number of service industry projects, such as the Century Internet Cloud Computing South China Headquarters Base Project and the new IT project. The computer general-purpose chip project settled in Chancheng, and the largest logistics center in the Pearl River Delta, the Machi International Purchasing and Regional Logistics Center project, settled in Shunde and so on.

In the industrial upgrading and emerging industry strategy, the project is the core carrier for development. With the help of strategic projects in Foshan, Foshan's industrial transformation strategy has gradually become a "physical placement", and the new industrial profile has gradually emerged.

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